The Challenge...
The challenge is simple: To earn £1M in 365 days from scratch, by leveraging new skills and utilising the ones I have.
This will be focused primarily on B2B offers & services
The When...
I have set the start date of Monday 21st November 2022.
365 Days
Giving a target date of 20th November 2023!
The Why...
I want a better life for my family – it’s that simple!
I want a bigger house so that I can give them more space and move my parents in as well. They are getting to that age where they will be needing help at some point and I want them to have it on hand. Currently, they live too far away for this to happen so in this sense, time is of the essence.
I also don’t want my family to ever have to worry about money. Life can provide enough troubles and I don’t want finances to be one of them. By alleviating this concern, we have more headspace collectively to take on any other challenges that come our way.
I have personally, some bold ambitions and it’s time to align my work ethic to make those goals a reality.
The How...
The idea behind this is to come up with as many offers as possible. It is trialling different offers each week and scaling the ones that provide the most traction.
I will also be doing affiliate marketing B2B and generating business through partnership deals.
Whilst leveraging my own skills and utilising new ones, I will also be looking at automation and outsourcing for a lot of the work so that I can scale these offers accordingly.
Each week I will be brainstorming offers. I will also be looking through sites like LinkedIn to see what issues people are having etc as this will be a good way to think of solutions. I will also be conducting research by contacting businesses to see what problems they are facing.
I will be breaking down offers into the following categories: £10, £100, £1K, £10K, £100K and £1M offers.
Current Skills
My current skills lay in the following:
- Lead generation
- Email marketing
- Business
- Marketing
- Sales
- Website Design
- SEO
- Content Creation
I will be leveraging these skills initially and utilising outsourcing and automation – the latter is something I will need to learn in order to truly scale.
Skills To Learn
The main skills I will need to become competent in are:
- Copywriting
- Funnel Creation
- Automation
Major Barriers
Let’s be honest, the biggest barrier is me.
For everything else, I can work out or find a solution.
So time to up the auntie and go for it.
Starting Capital
I have set a budget for this of £1K starting capital.
This will be used for software, accounts and whatever else is needed.
This means that I will need to find some low-hanging fruit to get these funds up initially in order to start going big on projects and outreach.
Generating Income: MRR & One-Off Offers
There will be two sources of income models here.
Some offers work well on a retainer/MRR model and some solely work with one-off offers. That being said, there will be many offers being tested with a one-off fee and for many of these, I will try and look to see how we can continue to provide services on a monthly basis in order to turn one-off orders into monthly revenue.
By generating many different offers on a weekly basis, I will develop my skill of offer creation and copywriting over time and learn more what is likely to gain traction and what isn’t.
The Advantages Of Thinking Big (10X Mentality)
I was originally going to go for £100K in 12 months and £30K in 6. Whilst I understand that there is a big difference from £100K to £1M, there is a logic around this (to me at least).
I am very aware that if I go for a target of £100K, then it doesn’t really move me. I’m not saying that £100K is nothing to me, I know it is a lot. But for a challenge, I needed something bold to hit and push for.
There is also the train of thought that by 10X’ing your thinking, you are more likely to hit the original target you set out to hit – meaning that I am more likely to hit £100K by going for £1M that I would have been going primarily for £100K.
I am going to be upfront here and outline that I personally, don’t think is is an unachievable goal and in order to go after the things I want then I am going to have to up my game on the possibility.
I really don’t think it is an unachievable task however I am fully aware that it will take a lot of graft to make it happen.
Going Monk Mode
Go big or go home as they say and I know that in order to achieve this, many things will need to change from routine to fitness to a general mindset.
Going Monk Mode (or Beast Mode as I am calling it) is the only way.
I have been trialling for a few weeks, getting up between 2-3am, hitting the gym and going on a walk/run with the dog. Mixed with some journaling, planning and meditation, this means that by 7am, I am in a good place both physically and mentally to have a solid day.
Whilst it may seem a little extreme, it has been working out well for me. Since trialling this over the last 4 weeks, the only issue is going to bed early as I am used to going to bed late.
There will also be various non-negotiables in there to ensure that all the work is done regardless of how I am feeling!
Going beast for 365 days – I like the challenge of this and it will be interesting to see how I perform. I am in full understanding this will be tricky at times, but let’s go!
The Offers/Services
Most of the offers along with the processes of setting everything up will be shared in the following newsletter:
Click the picture above to keep in the loop and learn my methods. There is a charge but you can pay what you want – you name the fair price!
I want to keep the bulk of what I am doing in the newsletter as it means only those that are on the mailing list will learn the strategies behind the scenes.
On this blog, I will keep updates sporadically along with daily notes (brief) and daily financials (which are updated below on a daily basis)
Progress...
This will be updated on a daily basis.
Daily Notes
These notes will be updated on a daily basis